Real-time visitor tracking
See who is on your site right now — the page they are on, what sent them, their country and device — and watch the list change as people arrive and leave. Real-time visitor tracking is the difference between reading yesterday's totals and watching a visit while you can still do something about it.
Why the live view, not a chart
People, not counters
Each row is one visitor you can open. You are reading a person on a page, not a spike on a chart.
As it happens
The list updates as people land, move and leave. There is no overnight wait for a report to catch up.
On every plan
Live visitor tracking is included from Free upward. You do not pay extra to see who is on the site now.
Humans only
Automated traffic is kept out of the live list, so a crawler cannot look like a customer.
What real-time visitor tracking actually means
Most analytics tools tell you what happened after the fact: sessions, bounce rate, a chart of yesterday. Real-time visitor tracking answers a different question — who is on the site this minute, which page they are looking at, and how they got there. That is useful in the window when the answer still changes what you do: a launch, an ad going live, a checkout that is stalling, a homepage that just went out.
- A live list of visitors currently on the site, not a delayed dashboard tile
- Context on each visit — page, source, location, device — without opening a separate report
- A short tail of people who just left, so a visit you nearly missed is still there
What you see for each visitor
Each visitor currently on the site appears as a row you can open. Inside is the path they have taken so far and the context you need to judge the visit, so you are reading people rather than counters.
- The page they are on now, and the pages already seen this session
- Referrer, plus campaign source and name when the link was UTM-tagged
- Country and city, device type and browser
- Whether they are new or returning, and how long the session has run
How live it actually is
Events arrive as they happen rather than on a batch interval, and the list re-sorts every couple of seconds. A visitor counts as active for three minutes after their last activity, then moves to a recently-left group that stays visible for around twenty minutes — long enough to catch a visit you nearly missed, without turning the page into a history report.
The minutes after you ship
Publish a post, switch on an ad, send a newsletter, or push a homepage change, then look at the live view. You should see people arriving on the intended page, from the source you expected. If they are not, you find out while the campaign is still running — not in a report the next morning, when the budget is already spent.
- Confirm a launch is landing on the right URL
- See whether an ad is sending people, or only impressions
- Catch a broken link or a wrong UTM while you can still fix it
Campaigns, newsletters and tagged links
When a visit arrives from a tagged link, the campaign sits on the visitor row with the page. You do not have to wait for a UTM table to fill in later to know whether this morning's send is working. The same first-party events feed the Campaigns workspace on Growth and above, so the person you watched live is the person a goal or ROAS row will credit.
Shops: watch a visit while the basket is still open
On a store, real-time visitor tracking is how you notice someone in checkout before they become an abandoned-cart statistic. The live list is the same people the Store view uses for shoppers in a basket or checkout. Funnel counts sit on every plan; live shoppers and walked-away baskets come with Growth and the trial.
- See that someone is on a product, cart or checkout page right now
- Open their journey without leaving the live view
- Follow through to Store when you need basket value and the walked-away list
Bots kept out of the way
Automated traffic is identified as it arrives and excluded from the live list, so what you are watching is human. On paid plans a separate bot report shows what was filtered, which countries and pages it hit, and how much of your event allowance it would otherwise have consumed.
First-party, without a screen recording
Modovisa is first-party analytics: your site reports to your workspace. The live view shows where people go, not a video of their screen. Mouse movement, clicks and page contents are not recorded here — that is why the tracker stays small, and why there is nothing sensitive to mask. If you need pixel-level recordings, a dedicated replay tool is the better buy; session replay in Modovisa is a page-by-page path of a finished visit, on paid plans.
Where live tracking sits next to journeys and replay
The live view is now. Page journeys are the route inside a visit — landing page, every step, time on each, where they stopped — and they build in the live view as the person moves. Session replay is for visits that have already finished: this morning, last week's campaign, a day you want to work through. All three read the same first-party events, so the person you watched live is the same person you can follow later.
Who it is for
Founders and marketers who ship and then need to know if it worked. Shop owners who want to see checkout while it is still happening. Agencies watching a client's launch without waiting on a shared GA4 property. It is less useful if your only job is a monthly board pack — overnight reports already do that. It is the right tool when the next ten minutes matter.
Getting started
Add the tracking script (or the Shopify / WordPress / Drupal / Joomla integration), open the live view, and load a page on your site. You should appear in the list. There is no extra product to buy for real-time visitor tracking: it is on every plan, including Free.
- Free covers 1,000 events a month on one site with 30 days of history
- Paid plans start at $14.99 a month, with more sites and unlimited history
- Install guides for Shopify, WordPress and the other platforms we support
Overnight reports vs live visitor tracking
Both have a job. Real-time visitor tracking is for the window when a visit is still in progress.
| Typical overnight report | Modovisa live view | |
|---|---|---|
| When you find out | The next morning | While they are still on the page |
| What you see | Totals, averages, charts | Each visitor, with page and source |
| A launch or ad | You wait for the daily roll-up | You confirm it in the first minutes |
| A stalling checkout | An abandoned-cart number later | Someone on checkout right now |
| Bots | Often mixed into the totals | Kept out of the live list |
What teams use it for
The same live list, used at the moment the answer still changes the next action.
A launch
Publish, then watch. If the wrong URL is getting the traffic, you change the link while people are still clicking.
Paid traffic
Switch an ad on and see whether real people arrive on the landing page you paid for — not only that the platform spent the budget.
A storefront
Notice a shopper in checkout, open their path, and decide whether the page or the offer is the problem — while the basket is still there.
A client site
Agencies open the live view during a go-live instead of asking the client to export a report tomorrow.
Frequently asked questions
How real-time is it?
Events report as they happen and the list re-sorts every couple of seconds, so it reflects the current state of your site rather than a batched interval.
How far back does the live view go?
It covers now plus a short tail: active visitors for three minutes after their last activity, and recently-left sessions for around twenty minutes. Use session replay for visits older than that.
Is live tracking available on the Free plan?
Yes. Live visitor tracking is on every plan. Free covers 1,000 events a month on one site with 30 days of history; paid plans start at $14.99 a month and add tiered site allowances plus unlimited history.
Do bots show up in my numbers?
No. Bot traffic is identified on arrival and kept out of the live visitor list. Paid plans add a separate report covering what was filtered.
What is real-time visitor tracking?
It is a live list of people currently on your website: the page they are on, how they arrived, their country and device, and the path they have taken so far. It updates as they move, instead of waiting for a daily analytics report.
Is this the same as Google Analytics Realtime?
GA4 Realtime is a short activity pulse on top of a reporting product. Modovisa's live view is the main way you watch the site: each visitor is a row you can open, with journey, source and location attached, and the same events continue into Store, Campaigns and session replay.
Does it record the visitor's screen?
No. Real-time visitor tracking shows where people go, not a video of what they saw. Mouse movement, clicks and screen contents are not captured in the live view.
How do I start real-time visitor tracking?
Create a free account, add the tracking script or an official integration, and open the live view. Load a page on your site and you should appear in the list within seconds.